TOYOTA 2023 RAV4 TRIMS AND CONFIGURATIONS (DETAILED BREAKDOWN)

Are you looking for a 2023 Toyota RAV4? Before heading to the dealership, learning about the RAV4 TRIMS AND CONFIGURATIONS is helpful. You’ll know exactly what you want by researching ahead of time. 

In this guide, we’ll show you all the available trims, discussing pricing and various features, packages, and colors so you can make an informed decision. Whether you’re interested in the base model, XLE, Trail Edition, or Limited trim, we’ve covered you with detailed information about each option. Get ready to explore all the exciting choices that come with the 2023 Toyota RAV4!

Table of Contents

GAS Standard

RAV4 TRIMS & CONFIGURATIONS

The 2023 RAV4 offers a powerful and efficient gas-powered option with its 2.5L four-cylinder engine, delivering 203 horsepower and 184 lb-ft of torque. This engine is mated to an eight-speed automatic transmission, providing smooth and responsive control.

Inside, two seats can comfortably accommodate up to five passengers while offering impressive cargo space. With the rear seat up, there are 37.6 cubic feet available for storage, and folding it down expands the capacity to a generous 69.8 cubic feet.

Now, let’s explore the different trim levels available for the 2023 Toyota RAV4, each offering unique features and enhancements to cater to varying preferences and needs.

LE

The 2023 RAV4 LE serves as the entry-level model in the lineup, offering a balance of affordability and practicality. Despite not having all the premium features, it still provides a compelling value proposition for budget-conscious buyers. The LE has the option of front-wheel drive or all-wheel drive, giving flexibility to suit different driving preferences and needs.

PRICING

The 2023 Toyota RAV4 LE has a starting MSRP of $28,275. Remember that prices vary by region, so it’s best to contact your local dealership for the most up-to-date pricing information.

KEY FEATURES

The LE model serves as the base option with impressive features.

  • Silver 6-spoke wheel covers complement standard 17-in. steel wheels.
  • LED Daytime Running Lights (DRL) and Multi-LED headlights with black bezels provide excellent visibility and a sleek look.
  • Automatic High Beams (AHB) enhance safety and convenience during night driving.
  • The interior boasts fabric-trimmed seats for comfort and durability.
  • The front driver’s and passenger’s seats are adjustable to accommodate individual preferences.
  • A backup camera with a projected path assists in parking and reversing maneuvers, offering added peace of mind.

The LE model stands out for its advanced standard features, making it a compelling choice for consumers seeking functionality and modern technology.

FUEL ECONOMY

The fuel economy of the RAV4 LE varies according to the chosen drivetrain, impacting its overall efficiency.

  • For the front-wheel drive (FWD) model, the Environmental Protection Agency (EPA) estimates a fuel consumption rate of 27 miles per gallon (mpg) in city driving and 35 mpg on highways.
  • On the other hand, for the all-wheel drive (AWD) version, you can expect slightly lower numbers, with an EPA rating of 27 mpg in cities and 34 mpg on highways.

AVAILABLE PACKAGES

The 2023 Toyota RAV4 LE offers two package upgrades for convenience and safety.

  • The Rear Cargo Area Cover is available for $90, providing a practical solution for protecting items in the cargo area.
  • For enhanced safety, the Blind Spot Monitor (BSM) with Rear Cross-Traffic Alert (RCTA) package is offered at $680.
  • This option includes color-keyed heated power outside mirrors with turn signals and blind spot warning indicators, further enhancing visibility and safety precautions.

Customers should remember that pricing may vary depending on location, so it’s best to ask a local dealership for specific details.

COLORS

The Toyota RAV4 LE comes in various exterior and interior color options for customers.

  • On the outside, the RAV4 LE is available in four no-cost exterior paint colors:
  • Ice Cap – A crisp, bright white shade
  • Magnetic Gray Metallic – A modern, sophisticated grey
  • Midnight Black Metallic – A deep, rich black color
  • Silver Sky Metallic – A cool-toned silver

There is also one premium exterior paint color offered for an additional $425:

  • Ruby Flare Pearl – A bold, vibrant red hue
  • Inside the RAV4 LE, there are two interior fabric options:
  • Black fabric – An easy-to-match black cloth upholstery
  • Nutmeg fabric – A warm, earthy brown fabric exclusively paired with the Ice Cap, Midnight Black Metallic, or Ruby Flare Pearl exterior paint colors

With this range of no-cost and premium exterior colors and fabric choices, RAV4 LE buyers can select a combination that best suits their style and personality.

WHO THIS TRIM IS FOR?

The new RAV4 LE is an excellent choice for those seeking a dependable yet affordable SUV. Despite being budget-friendly, it comes with several desirable features as standard. This means you don’t have to pay extra for the essential convenience of getting around.

With its spacious interior and comfortable seating, the RAV4 LE offers a pleasant driving experience for short and long trips. Its fuel efficiency and reliability make it a practical option for everyday use.

The vehicle’s sleek design and modern technology further enhance its appeal, ensuring you get more than just a mode of transportation. 

XLE

The 2023 Toyota RAV4 XLE takes the already impressive base model and kicks it up with added standard features that will turn heads. With the option of front- or all-wheel drive, this versatile vehicle offers flexibility for different driving conditions. The XLE package brings a touch of luxury to the RAV4, providing a more desirable driving experience.

PRICING

The MSRP of the 2023 Toyota RAV4 XLE is set at $29,785, but keep in mind that this is a starting point. Prices can fluctuate based on your location and the specific dealership you visit. It’s crucial to cross-check with your local dealership for the most accurate pricing information before making any decisions.

KEY FEATURES

The 2023 Toyota RAV4 XLE comes loaded with great features, including:

  • Stylish 17-inch 5-spoke light grey metallic alloy wheels give it a sporty look.
  • Dual chrome-tipped exhaust adds a touch of flair.
  • LED projector headlights with chrome bezels provide bright, crisp lighting and stand out against the body color.
  • Automatic High Beams turn on and off automatically for convenience.
  • Comfortable fabric-trimmed seats have an embossed polygonal design on the inserts for visual interest.
  • The 8-way power adjustable driver’s seat with lumbar support makes finding the perfect driving position easy.
  • The front passenger seat is 4-way adjustable and includes a handy seatback pocket for storage.

FUEL ECONOMY

The fuel economy of the RAV4 XLE varies based on the chosen drivetrain.

  • For the front-wheel drive (FWD) model, the EPA-estimated ratings are 27 mpg in the city and 34 mpg on the highway.
  • On the other hand, the all-wheel drive (AWD) version has EPA-estimated ratings of 27 mpg in the city and 33 mpg on the road.

These figures indicate that both models offer competitive fuel efficiency for their respective drivetrains.

The FWD model provides slightly better highway fuel economy, while AWD offers improved traction and stability in various driving conditions.

AVAILABLE PACKAGES

The Toyota RAV4 XLE has three available package options to customize your vehicle:

  • XLE Grade Weather Package ($925)
  • Heated leather-trimmed steering wheel
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • XLE Grade Convenience Package ($1,265)
  • Height-adjustable power liftgate with jam protection
  • Power tilt/slide moonroof with one-touch open/close
  • XLE Grade Convenience Package with Additional Options ($2,190)
  • Height-adjustable power liftgate with jam protection
  • Power tilt/slide moonroof with one-touch open/close
  • Heated leather-trimmed steering wheel
  • Heated front seats

Rain-sensing variable intermittent windshield wipers with de-icer function

Pricing for these optional packages may vary depending on your location. Please check with your local Toyota dealer for exact pricing details.

COLORS

With the RAV4 XLE, you have several exterior color options and one premium color available without an extra charge. The interior also comes in three different styles.

Exterior Colors:

  • Blueprint
  • Ice Cap
  • Lunar Rock
  • Magnetic Grey Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Ruby Flare Pearl (+$425 premium color)

Interior Colors:

WHO THIS TRIM IS FOR?

The RAV4 XLE is excellent for those seeking more features without breaking the bank. You can tailor the RAV4 to your preferences with various configuration options and extra packages. The XLE offers an upgraded experience while maintaining affordability.

Its versatility makes it suitable for different lifestyles and needs. Whether for commuting, road trips, or outdoor adventures, the RAV4 XLE has you covered. It balances practicality and style, catering to a wide range of drivers.

XLE PREMIUM

The 2023 Toyota RAV4 XLE Premium takes the previous trim to the next level by adding excitement. With enhanced technology features and new standard equipment, this SUV delivers a more enjoyable driving experience. Whether choosing front- or all-wheel drive, this model offers versatility for different driving needs.

In addition to its upgraded tech, the XLE Premium boasts a stylish modern interior with premium materials and comfortable seating. The exterior design is enhanced with unique styling elements that make it stand out on the road.

PRICING

The 2023 RAV XLE Premium starts at an MSRP of $32,675. It features a range of advanced safety and technology features, making it an attractive option for those looking for a reliable and well-equipped crossover. The vehicle boasts a stylish exterior design with sleek lines and modern accents. 

KEY FEATURES

The XLE Premium comes with several upgraded features to enhance the driving experience.

  • One of the critical updates is the 19-inch multi-spoke metallic-finished alloy wheels, which add a stylish touch and improve performance.
  • Integrated LED fog lights provide enhanced visibility in challenging weather conditions, increasing safety for the driver and passengers.
  • The interior has SofTex-trimmed seats, offering a luxurious and comfortable seating experience.
  • The 8-way power-adjustable front driver’s seat with lumbar support ensures customizable comfort for extended drives.
  • The 4-way adjustable front passenger seat with a seatback pocket adds convenience for passengers.
  • A dual-zone automatic climate control system with a dust and pollen filter and rear-seat vents provides optimal comfort for all occupants.

FUEL ECONOMY

The fuel economy of the RAV4 XLE Premium varies based on the chosen drivetrain, with two options available: FWD and AWD.

  • For the FWD model, the EPA-estimated fuel economy is 28 mpg in the city and 34 mpg on the highway.
  • If you opt for the AWD version, it has an EPA-estimated fuel economy of 27 mpg in city driving and 33 mpg on the highway.

These ratings provide a clear overview of how each drivetrain performs regarding fuel efficiency.

AVAILABLE PACKAGES

The XLE Premium trim lets you customize your ride with four optional packages:

  • XLE Premium Grade Weather Package ($1,075)
  • Heated steering wheel to keep your hands toasty
  • Heated front seats for driver and passenger comfort
  • 8-way power driver’s seat with memory function and lumbar support to dial in your perfect position
  • Rain-sensing wipers that automatically adjust speed based on the downpour
  • 10.5-in. Toyota Audio Multimedia and JBL Sound ($2,485)
  • All the heated features from the Weather Package
  • Big 10.5-inch touchscreen with wireless Apple CarPlay and Android Auto
  • 11 JBL speakers plus subwoofer and amp for surround sound
  • 10.5-in. Toyota Audio Multimedia and JBL Sound + Safety Features ($3,125)

Everything in the above package

Parking assist tech watches all angles and can auto-brake

Wireless phone charging pad keeps your device powered up

Complete Upgrade Package ($3,750)

The works – heated features, JBL audio, parking assist

Digital rearview mirror swaps the glass for a camera feed

HomeLink in the mirror to control garage doors and more

Prices vary by location, but expect to add around $1,000 to $3,750 for these upgrade packages. Choose the features that fit your needs and budget!

COLORS

The 2023 RAV4 XLE Premium provides multiple exterior and interior color selections to customize your crossover SUV.

Outside Color Alternatives:

  • Blueprint hue
  • Lunar Rock tone
  • Magnetic Gray Metallic paint
  • Midnight Black Metallic coating
  • Silver Sky Metallic finish
  • Wind Chill Pearl color (+$425 premium color)
  • Ruby Flare Pearl coating (+$425 premium color)

Inside Color Choices:

  • Ash SofTex® synthetic leather
  • Black SofTex® faux leather
  • Nutmeg SofTex® synthetic leather 

(Only offered with Blueprint, Lunar Rock, Midnight Black Metallic, Ruby Flare Pearl, and Wind Chill Pearl exterior colors)

With numerous standard and premium exterior paint options, you can get the RAV4 XLE Premium look you desire. The interior SofTex synthetic leather also provides three attractive color selections to personalize your crossover’s interior.

WHO THIS TRIM IS FOR?

The RAV4 XLE Premium might be the perfect fit. It gives you all the tech and comfort upgrades you crave without breaking the bank on the highest trim level. With features like a power moonroof, SofTex-trimmed seats, and an 8-inch touchscreen infotainment system, the XLE Premium offers a taste of premium class without the hefty price tag.

LIMITED

The 2023 Toyota RAV4 Limited sets a new bar for SUV comfort and tech. With its spacious interior, luxurious leather seats, and advanced infotainment system, it’s like having a home on the go. The panoramic sunroof adds an element of openness and freedom to every drive, creating an unparalleled sense of connection with the surrounding world.

PRICING

The 2023 Toyota RAV4 Limited comes with a price tag of $36,580 as the manufacturer’s suggested retail price (MSRP). It’s important to note that this is a starting point, and actual pricing may differ based on dealership location, available incentives, and market demand.

KEY FEATURES

The Limited trim offers several unique features that set it apart from other frames in the lineup.

  • It comes equipped with 19-inch multi-spoke metallic-finished alloy wheels, giving it a stylish and sporty appearance on the road.
  • The 10.5-inch Toyota Audio Multimedia system includes wireless Apple CarPlay and Android Auto connectivity, providing seamless integration with compatible devices for enhanced entertainment and communication options.

Front and Rear Parking Assist with Automatic Braking adds an extra layer of safety by helping drivers navigate tight parking spaces and avoid potential collisions.

FUEL ECONOMY

The fuel economy of the RAV4 Limited varies based on the chosen drivetrain: front-wheel drive (FWD) or all-wheel drive (AWD).

  • According to EPA estimates, the FWD model achieves approximately 27 miles per gallon (mpg) in city driving and 35 mpg on the highway.
  • On the other hand, the AWD version has a slightly lower fuel efficiency, with an estimated 25 mpg in the city and 33 mpg on the highway.

AVAILABLE PACKAGES

  • The Limited models give you four package options to pick from:
  • Limited Grade Weather Package ($815)
  • Heated steering wheel
  • Heated rear seats
  • Wipers that sense rain and automatically turn on and adjust speed.

Limited Grade Tech Package Option 1 ($1,840)

  • Heated steering wheel
  • Heated rear seats
  • Rain-sensing wipers
  • Keyless entry on all doors
  • Power liftgate you can open with your foot
  • 360-degree camera view
  • Wireless phone charging

Limited Grade Tech Package Option 2 ($2,040)

  • Heated steering wheel
  • Heated rear seats
  • Rain-sensing wipers
  • Keyless entry on all doors
  • Power, foot-activated liftgate
  • 360-degree camera view
  • Wireless phone charging
  • Digital rearview mirror

Limited Grade Tech Package Option 3 ($2,540)

  • Heated steering wheel
  • Heated rear seats
  • Rain-sensing wipers
  • Keyless entry on all doors
  • Power, foot-activated liftgate
  • 360-degree camera view
  • Wireless phone charging
  • Digital rearview mirror
  • Panoramic sunroof
  • Prices may vary depending on location.

COLORS

The 2023 Toyota RAV4 Limited comes in a variety of exterior and interior color options to fit your style:

Exterior Color Choices:

  • Blueprint – A bold, bright blue hue that makes a statement
  • Magnetic Gray Metallic – A modern, sleek grey tone
  • Midnight Black Metallic – A classic, sharp black colour
  • Silver Sky Metallic – A soft, elegant silvery finish
  • Ruby Flare Pearl (+$425) – A vibrant, eye-catching red
  • Wind Chill Pearl (+$425) – An excellent, icy white paint job

Interior Color Options:

  • Ash SofTex® – A warm, light grey upholstery
  • Black SofTex® – A sharp, classic black interior
  • Nutmeg SofTex® – An earthy, fall-inspired brown shade 

(Only available with select exterior colors)

With this broad selection of colors inside and out, you can find a 2023 RAV4 Limited with a color palette that reflects your personality and style. The premium interior finishes and available accent colors let you customize your new Toyota.

WHO THIS TRIM IS FOR?

The 2023 Toyota RAV4 Limited is a premium SUV that doesn’t hold back. Packed with top-of-the-line features, it’s perfect for those seeking an extra touch of luxury in their daily drive. With a sleek and modern design, the RAV4 Limited stands out on the road, exuding confidence and style.

ADVENTURE

The 2023 Toyota RAV4 Adventure is a game-changer for those seeking a vehicle that seamlessly transitions from city streets to off-road adventures. The standard all-wheel drive ensures that no terrain is too daunting, while the rugged design hints at its capability. Packed with off-road-oriented features and a higher ground clearance, this SUV can tackle mild off-roading confidently.

PRICING

The 2023 Toyota RAV4 Adventure has an enticing starting price of $34,470, making it a competitive option in the compact SUV segment. This model boasts robust features and capabilities, offering great value for its MSRP.

KEY FEATURES

The RAV4 Adventure has impressive features designed to enhance your driving experience.

  • Its 19-in. split 5-spoke matte-gray alloy wheels look stylish and perform excellently on various terrains.
  • With LED Daytime Running Lights and integrated LED fog lights, visibility is never an issue, ensuring safety during weather conditions.
  • The power liftgate with jam protection adds convenience to loading and unloading cargo while offering peace of mind.
  • The Blind Spot Monitor with Rear Cross-Traffic Alert helps keep you aware of your surroundings, providing additional safety on the road.

FUEL ECONOMY

The RAV4 Adventure’s exclusive all-wheel drive powertrain offers impressive EPA ratings of 25 mpg in the city and 33 mpg on the highway. This means drivers can enjoy fuel efficiency and off-road capabilities, making it a versatile option for adventure seekers.

AVAILABLE PACKAGES

  • The 2023 Toyota RAV4 Adventure comes equipped with some excellent standard features, but you can enhance your driving experience even more with these available upgrade packages:
  • Adventure Weather Package ($815)
    • Heated steering wheel to keep your hands warm on chilly mornings
    • Heated front seats so you and your front passenger can ride in comfort
    • Rain-sensing windshield wipers that automatically adjust speed based on the amount of rainfall
  • Adventure Convenience Package ($2,080)
    • Includes all the features of the Weather Package plus:
    • Power liftgate that opens with the touch of a button for handy access to the cargo area
    • Panoramic moonroof to let daylight brighten the cabin and enhance views
  • Multimedia and Premium Audio Package ($3,490)
    • Combines the Convenience Package features with:
    • 10.5-inch touchscreen display for intuitive control of entertainment and vehicle settings
    • 11-speaker JBL sound system with subwoofer for exceptional audio quality

Prices may vary by dealership location. Contact your local Toyota dealer for details on availability.

COLORS

The RAV4 Adventure comes in several attractive exterior color options for you to choose from:

  • Ice Cap – An excellent, icy white color
  • Lunar Rock – A modern gray with a hint of brown
  • Midnight Black Metallic – A deep, rich black

You can also upgrade to these premium exterior colors for an additional cost:

  • Lunar Rock with Ice Edge Roof (+$500) – Gray body with a contrasting white roof
  • Ruby Flare Pearl (+$425) – A bold and vibrant red

Inside, the RAV4 Adventure features comfortable SofTex® synthetic leather seats in two classy colors:

  • Black SofTex® – Sharp and sophisticated black interior
  • Mocha SofTex® – A warm, inviting mocha brown interior

WHO THIS TRIM IS FOR?

The RAV4 trim level strikes a perfect balance for those seeking off-road capability but need more time to jump to the TRD Off-Road model. With its standard all-wheel drive, it ensures confidence-inspiring performance on various terrains. Including high-end tech features further elevates its appeal, providing a seamless and enjoyable driving experience.

TRD OFF-ROAD

The 2023 Toyota RAV4 TRD Off-Road model has an advanced suspension system tailored to enhance handling and performance on rough terrains. This makes it suitable for off-road enthusiasts seeking a versatile and capable vehicle. The upgraded suspension includes retuned springs, dampers, and revised bump stops to provide a smoother ride over uneven surfaces.

PRICING

The 2023 Toyota RAV4 Off-Road boasts a rugged yet stylish design, perfect for off-road adventures and city commutes. With a starting MSRP of $37,895, this dynamic SUV offers exceptional value for those seeking versatility and capability. 

KEY FEATURES

The TRD Off-Road RAV4 is designed to excel in off-road conditions, offering a range of tailored features.

  • It comes equipped with 18-inch 6-spoke matte-black TRD flow-formed alloy wheels and black lug nuts, providing both style and functionality for rugged terrain.
  • Integrated LED fog lights ensure optimal visibility in challenging environments.
  • The vehicle boasts SofTex-trimmed seats and an 8-way power-adjustable front driver’s seat with lumbar support for enhanced comfort during off-road adventures.
  • Including 10.5-inch Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto further enhances the driving experience.
  • Safety features such as a Blind Spot Monitor with Rear Cross-Traffic Alert provide added peace of mind when navigating rough terrain.
  • The TRD-tuned independent MacPherson strut front and multi-link rear suspensions are optimized for off-road performance.

FUEL ECONOMY

The 2023 Toyota RAV4 TRD Off-Road is a rugged and capable SUV for off-road adventures. It comes exclusively with all-wheel drive to provide excellent traction on various terrains. The Environmental Protection Agency (EPA) has rated its fuel efficiency at 25 miles per gallon in the city and 32 miles per gallon on the highway, making it an efficient choice for urban commutes and long road trips.

AVAILABLE PACKAGES

Pick from five different package upgrades, depending on your needs:

  • TRD Off-Road Grade Weather Package ($1,015)
    • Heated steering wheel
    • Perforated heated and ventilated front seats
    • Rain-sensing variable intermittent windshield wipers with de-icer function
  • TRD Off-Road Grade Weather Package with options – Variation 1 ($1,655)
    • Heated steering wheel
    • Perforated heated and ventilated front seats
    • Rain-sensing variable intermittent windshield wipers with de-icer function
    • Front and Rear Parking Assist with Automatic Braking
    • Qi-compatible wireless smartphone charging
  • TRD Off-Road Grade Weather Package with options – Variation 2 ($2,280)
    • Heated steering wheel
    • Perforated heated and ventilated front seats
    • Rain-sensing variable intermittent windshield wipers with de-icer function
    • Front and Rear Parking Assist with Automatic Braking
    • Qi-compatible wireless smartphone charging
    • Digital rearview mirror with HomeLink® universal transceiver
  • TRD Off-Road Grade Premium Package with options – Variation 1 ($3,045)
    • Heated steering wheel
    • Perforated heated and ventilated front seats
    • Rain-sensing variable intermittent windshield wipers with de-icer function
    • Front and Rear Parking Assist with Automatic Braking
    • Qi-compatible wireless smartphone charging
    • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
    • Panoramic View Monitor with 360-degree Overhead View and Curb View.
    • 12.3-in. Digital Multi-Information Display
  • TRD Off-Road Grade Premium Package with options – Variation 2 ($3,670)
    • Heated steering wheel
    • Perforated heated and ventilated front seats
    • Rain-sensing variable intermittent windshield wipers with de-icer function
    • Front and Rear Parking Assist with Automatic Braking
    • Qi-compatible wireless smartphone charging
    • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
    • Panoramic View Monitor with 360-degree Overhead View and Curb View.
    • 12.3-in. Digital Multi-Information Display
    • Digital rearview mirror with HomeLink® universal transceiver

COLORS

The 2023 Toyota RAV4 TRD Off-Road has the following exterior and interior color options:

Exterior Colors:

  • Cavalry Blue (standard)
  • Ice Cap (standard)
  • Magnetic Gray Metallic (standard)
  • Midnight Black Metallic (standard)
  • Cavalry Blue with Ice Edge Roof ($500 upgrade)
  • Magnetic Gray Metallic with Ice Edge Roof ($500 upgrade)
  • Ruby Flare Pearl ($425 upgrade)

Interior Color:

  • Black SofTex® (standard)

WHO THIS TRIM IS FOR?

The TRD Off-Road is a top choice for drivers seeking elevated performance on the highway and off-road terrain. Its enhanced suspension system delivers superior capability to the Adventure model, making it ideal for efficiently tackling uncharted back roads and challenging topography.

HYBRID

The 2023 Toyota RAV4 Hybrid’s impressive cabin space provides ample room for five people, ensuring a comfortable and accommodating ride for all passengers. With 37.6 cubic feet of cargo space in the rear, expanding to a generous 69.8 cubic feet with the back seat down, this hybrid model offers unparalleled versatility for hauling gear or luggage on any journey.

What truly sets the RAV4 Hybrid apart is its robust powertrain, featuring a 2.5L four-cylinder engine working in harmony with two electric motors to deliver a combined output of 219 horsepower and 252 lb-ft of torque.

LE

The 2023 RAV4 Hybrid comes in the LE model, known for its feature-rich design. This model aims to offer a competitive edge in today’s market without breaking the bank. Its hybrid technology provides both efficiency and power, making it an enticing option for eco-conscious drivers.

PRICING

The 2023 Toyota RAV4 Hybrid LE has a starting price of $31,225. Confirming this with your local dealership is essential because starting prices can vary depending on the location.

KEY FEATURES

The RAV4 Hybrid LE has unique features that set it apart from the regular model.

  • It is equipped with a 17-in. 5-spoke light gray metallic alloy wheels for a stylish and sporty look.
  • The LED Daytime Running Lights and Multi-LED headlights with black bezels improve visibility and safety on the road.
  • The fabric-trimmed seats provide comfort and durability, complemented by a 6-way front driver’s seat and a 4-way front passenger seat with a seatback pocket.
  • The backup camera with a projected path assists parking and maneuvering in tight spaces.
  • All-wheel drive Integrated Management ensures optimal traction and handling in various driving conditions.
  • The Multi-Information Display monitor provides essential vehicle information at a glance, keeping drivers informed while on the go.

FUEL ECONOMY

All Hybrid LE models come equipped with standard all-wheel drive, ensuring consistent EPA ratings. Whether navigating city streets or cruising on the highway, you can expect impressive fuel efficiency, with a rating of 41 mpg in the city and 38 mpg on the road. The seamless integration of all-wheel drive allows for enhanced traction and stability, making it a reliable choice for diverse driving conditions.

AVAILABLE PACKAGES

The RAV4 Hybrid LE offers two special upgrades for added convenience and safety.

  • The first upgrade is a rear cargo area cover for $90.
  • The second upgrade is a comprehensive package that includes the cargo cover and additional features.
  • This package includes the Rear Cross-Traffic Alert and Blind Spot Monitor system, priced at $680.
  • These upgrades can be customized with color-keyed heated power outside mirrors with turn signals and blind spot warning indicators.

Pricing may vary depending on the location of purchase.

COLORS

The RAV Hybrid LE offers a range of color options for both its exterior and interior.

  • There are four standard exterior color choices: Ice Cap, Magnetic Gray Metallic, Midnight Black Metallic, and Silver Sky Metallic.
  • Customers also have the option to upgrade to the premium Ruby Flare Pearl exterior color for an additional $425.

Two fabric color choices are available regarding the interior: Black Fabric and Nutmeg Fabric.

  • The Nutmeg Fabric is exclusively available with the Ice Cap, Midnight Black Metallic, and Ruby Flare Pearl exterior colors.
  • This allows customers to customize their vehicles according to their preferences and styles.
  • With various combinations available, drivers can match the inside and outside of their RAV Hybrid LE.

Whether you seek a classic or more daring look, this selection caters to various tastes.

The customizable options make the RAV Hybrid LE appealing for those looking to personalize their vehicle.

WHO THIS TRIM IS FOR

The RAV4 Hybrid model offers excellent fuel efficiency without breaking the bank. Its base model provides just the right amount of features without overwhelming anyone. The SUV is ideal for individuals seeking a reliable and practical vehicle without any unnecessary frills. It’s an excellent option for those who value simplicity and functionality in their cars. 

XLE

The 2023 Toyota RAV4 Hybrid XLE offers an upgraded trim level with several new features. Despite the enhancements, the price remains reasonable and does not increase significantly. This model includes improvements such as advanced technology options and enhanced interior comfort. 

PRICING

The 2023 Toyota RAV4 Hybrid XLE has a starting price of $32,735. The actual prices may vary depending on your location. It’s best to contact your local dealership to get accurate pricing information. They can provide details about available options and any potential discounts or promotions. 

KEY FEATURES

The updated Hybrid XLE now boasts improved features and enhancements, making it an even more attractive option for drivers.

  • Highlights of the new model include 17-in. 5-spoke light gray metallic alloy wheels that add a stylish touch to its exterior appearance.
  • LED projector headlights with chrome bezels enhance visibility and create a sleek aesthetic.
  • Automatic High Beams and auto on/off functionality provide convenience and safety during night driving.
  • Inside, the vehicle offers fabric-trimmed seats with embossed polygonal-design seat inserts for added comfort and visual appeal.
  • The driver’s seat has an 8-way power adjustment feature and lumbar support to ensure optimal seating position and support during long drives.
  • The front passenger seat is 4-way adjustable and has a convenient seatback pocket for storage.

The Hybrid XLE includes All-Wheel Drive Integrated Management and a Multi-Information Display monitor for enhanced control and monitoring capabilities.

FUEL ECONOMY

All Hybrid XLE models come with standard all-wheel drive, providing drivers exceptional traction and control in various driving conditions. Regardless of the model, each hybrid XLE variant offers an impressive EPA rating of 41 mpg in the city and 38 mpg on the highway.

AVAILABLE PACKAGES

The Toyota RAV4 Hybrid XLE has three package options available:

  • XLE Grade Weather Package ($925)
    • Heated leather-trimmed steering wheel
    • Heated front seats
    • Rain-sensing variable intermittent windshield wipers with de-icer function
  • XLE Grade Convenience Package ($1,265)
    • Height-adjustable power liftgate with jam protection
    • Power tilt/slide moonroof with one-touch open/close
  • XLE Grade Convenience Package with Options ($2,190)
    • Height-adjustable power liftgate with jam protection
    • Power tilt/slide moonroof with one-touch open/close
    • Heated leather-trimmed steering wheel
    • Heated front seats
    • Rain-sensing variable intermittent windshield wipers with de-icer function

COLORS

The RAV4 Hybrid XLE has six standard exterior color options for no extra charge.

  • There is also one premium exterior color, Ruby Flare Pearl, available for an additional $425
  • Exterior colors include Blueprint, Ice Cap, Lunar Rock, Magnetic Gray Metallic, Midnight Black Metallic, and Silver Sky Metallic.
  • Inside the cabin, you can choose from three fabric colors: Ash Fabric, Black Fabric, and Nutmeg Fabric.
  • Nutmeg Fabric is only available with specific exterior color options such as Ice Cap and Lunar Rock.
  • These customizable choices allow you to personalize your RAV4 Hybrid XLE to fit your style and preferences.
  • The range of options ensures that customers find a combination that suits their taste. 
  • From classic neutrals to bold metallics, every choice has a color option. 

WHO THIS TRIM IS FOR

This trim offers the perfect blend of a hybrid SUV without the high cost of luxury features. It’s just a step up from the basic model but doesn’t have many extra frills. This makes it an attractive option for drivers who want a good deal without breaking the bank.

XLE PREMIUM

The 2023 Toyota RAV4 Hybrid XLE Premium epitomizes blending luxury with affordability. As Toyota continues to enhance this famous SUV, adding high-end features brings an exciting new dimension to the driving experience.

PRICING

The starting price of $35,625 for the new RAV4 Hybrid XLE Premium offers an incredible value for a vehicle that seamlessly blends fuel efficiency with high-end features. With a sleek design and advanced hybrid technology, this model represents a significant leap forward in eco-friendly SUVs.

KEY FEATURES

The XLE Premium has many upgraded features that set it apart from previous models.

  • It sports stylish and functional 18-in. multi-spoke dark metallic-finished alloy wheels for an enhanced look.
  • Integrated LED fog lights improve visibility in adverse weather conditions, adding to the vehicle’s safety features.
  • The SofTex-trimmed seats offer a luxurious feel while being easy to maintain and clean.
  • The 8-way power-adjustable front driver’s seat with lumbar support and 4-way adjustable front passenger seat provide personalized comfort.
  • The dual-zone automatic climate control system ensures optimal interior temperature, featuring a dust and pollen filter and rear-seat vents for added convenience.
  • A backup camera with a projected path enhances parking and reversing safety, while All-Wheel Drive Integrated Management provides superior traction in various road conditions.
  • The Multi-Information Display monitor keeps critical vehicle information easily accessible.

FUEL ECONOMY

All Hybrid XLE Premium models come equipped with standard all-wheel drive, providing added traction and stability in various driving conditions. This feature ensures that all model versions receive identical EPA ratings, with the impressive fuel efficiency of 41 mpg in city driving and 38 mpg on the highway. The consistent fuel economy across the lineup makes it a reliable and economical choice for drivers seeking eco-friendly options.

AVAILABLE PACKAGES

The XLE Premium trim for the Toyota Highlander comes loaded with features, but there are additional packages you can add for even more convenience and technology:

  • XLE Premium Grade Weather Package ($1,075)
    • Heated steering wheel
    • Heated front seats
    • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
    • Rain-sensing variable intermittent windshield wipers with de-icer function
  • 10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options – Variation 1 ($2,485)
    • Heated steering wheel
    • Heated front seats
    • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
    • Rain-sensing variable intermittent windshield wipers with de-icer function
    • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
    • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • 10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options – Variation 2 ($3,125)
    • Heated steering wheel
    • Heated front seats
    • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
    • Rain-sensing variable intermittent windshield wipers with de-icer function
    • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
    • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
    • Front and Rear Parking Assist with Automatic Braking
    • Qi-compatible wireless smartphone charging
  • 10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options – Variation 3 ($3,750)
    • Heated steering wheel
    • Heated front seats
    • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
    • Rain-sensing variable intermittent windshield wipers with de-icer function
    • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
    • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
    • Front and Rear Parking Assist with Automatic Braking
    • Qi-compatible wireless smartphone charging
    • Digital rearview mirror with HomeLink® universal transceiver

COLORS

You have five standard exterior colors to choose from at no additional cost, or you can upgrade with one of the two premium colors for an extra $425. The interior can also be outfitted with three different colors of SofTex®.

Exterior:

  • Blueprint
  • Lunar Rock
  • Magnetic Grey Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Ruby Flare Pearl (+$425)
  • Wind Chill Pearl (+$425)

Interior:

  • Ash SofTex®
  • Black SofTex®
  • Nutmeg SofTex® (Only available with Lunar Rock, Midnight Black Metallic, Ruby Flare Pearl, Blueprint, and Wind Chill Pearl exterior colors)

WHO THIS TRIM IS FOR

The XLE Premium model caters to drivers seeking a hybrid vehicle with an extra touch of luxury. It strikes the perfect balance between advanced technology and enhanced comfort, making it an appealing choice for those who prioritize both elements in their driving experience.

LIMITED

The 2023 Toyota RAV4 Hybrid Limited has been designed to offer exceptional luxury and performance. With its sleek exterior and superior craftsmanship, it exudes elegance and sophistication. The interior is adorned with premium materials, including leather-trimmed seats and a state-of-the-art infotainment system.

PRICING

The RAV4 Hybrid Limited is a popular hybrid SUV from Toyota, starting at $39,530. This model has advanced features and technology, including a fuel-efficient hybrid powertrain and a range of safety and driver assistance systems. The stylish exterior design and well-crafted interior make it an appealing choice for those seeking a versatile and eco-friendly vehicle.

KEY FEATURES

The RAV4 Hybrid Limited has impressive features designed to enhance the driving experience.

  • Standout elements include sleek 18-in. multi-spoke dark metallic-finished alloy wheels that add style and functionality to the vehicle’s exterior.
  • For seamless connectivity, the 10.5-in. Toyota Audio Multimedia system offers wireless Apple CarPlay & Android Auto compatibility, ensuring easy access to your favorite apps and music on the go.
  • Safety is a priority with Front and Rear Parking Assist featuring Automatic Braking, providing added peace of mind when maneuvering in tight spaces.
  • The Blind Spot Monitor with Rear Cross-Traffic Alert further enhances driver awareness by detecting vehicles in hard-to-see areas and alerting the driver accordingly.
  • All-wheel drive Integrated Management ensures optimal traction and handling across varying road conditions while contributing to fuel efficiency.
  • The Multi-Information Display monitor keeps important vehicle data easily accessible, allowing drivers to stay informed while on the move.

FUEL ECONOMY

With standard all-wheel drive, the Hybrid XLE Limited models deliver impressive fuel efficiency, earning an EPA rating of 41 mpg city and 38 mpg highway. This noteworthy performance sets a new power and fuel economy standard for hybrid vehicles. 

AVAILABLE PACKAGES

The Hybrid Limited model has four optional packages available for additional features:

  • Limited Grade Weather Package ($815)
    • Heated steering wheel
    • Rear passenger heated seats.
    • Rain-sensing windshield wipers with de-icer
  • Limited Grade Advanced Technology Package – Variation 1 ($1,840)
    • Heated steering wheel
    • Rear passenger heated seats.
    • Rain-sensing windshield wipers with de-icer
    • Intelligent key system on doors and liftgate
    • Power liftgate with jam protection
    • 360-degree panoramic view monitor
    • Wireless smartphone charging
  • Limited Grade Advanced Technology Package – Variation 2 ($2,040)
    • Heated steering wheel
    • Rear passenger heated seats.
    • Rain-sensing windshield wipers with de-icer
    • Intelligent key system on doors and liftgate
    • Power liftgate with jam protection
    • 360-degree panoramic view monitor
    • Wireless smartphone charging
    • Digital rearview mirror with HomeLink
  • Limited Grade Advanced Technology Package – Variation 3 ($2,540)
    • Heated steering wheel
    • Rear passenger heated seats.
    • Rain-sensing windshield wipers with de-icer
    • Intelligent key system on doors and liftgate
    • Power liftgate with jam protection
    • 360-degree panoramic view monitor
    • Wireless smartphone charging
    • Digital rearview mirror with HomeLink
    • Panoramic glass roof

COLORS

The 2023 Toyota RAV4 Hybrid Limited offers the following exterior and interior color options:

Exterior Colors:

  • Blueprint (standard)
  • Magnetic Grey Metallic (standard)
  • Midnight Black Metallic (standard)
  • Silver Sky Metallic (standard)
  • Ruby Flare Pearl (+$425 upgrade)
  • Wind Chill Pearl (+$425 upgrade)

Interior Colors:

  • Ash SofTex®
  • Black SofTex®
  • Nutmeg SofTex® (only available with Midnight Black Metallic, Ruby Flare Pearl, Blueprint, and Wind Chill Pearl exterior colors)

The RAV4 Hybrid Limited comes standard with 4 exterior color options. There are also 2 premium exterior color upgrades available for an additional $425.

For the interior, there are 3 SofTex® synthetic leather upholstery color options. The Nutmeg SofTex® interior is only available with select exterior color options.

WHO THIS TRIM IS FOR

With its sleek and modern design, the RAV4 Hybrid Limited embodies the essence of luxury and efficiency. This vehicle is meticulously crafted for the discerning driver who refuses to compromise on performance or style. From luxurious amenities to cutting-edge technology, this model leaves nothing to be desired.

SE

The SE trim level of the hybrid RAV4 is a compelling choice for those seeking a well-rounded driving experience. With its unique blend of value and features, the SE caters to everyday drivers’ needs practically and enjoyably. This trim level not only delivers on fuel efficiency and sustainability but also offers an array of modern amenities that enhance the overall driving experience.

PRICING

The starting price of the 2023 Toyota RAV4 Hybrid SE at $33,920 reflects the growing demand for eco-friendly vehicles without compromising on performance and style. With its advanced hybrid technology and sleek design, this SUV is a compelling option for drivers prioritizing efficiency and sustainability.

KEY FEATURES

This model is 18 inches. Multi-spoke black sport alloy wheels add a stylish and sporty look to the vehicle’s exterior.

  • The Bi-LED projector low- and high-beam headlights with LED accent lights provide enhanced visibility and a modern touch to the car’s front end.
  • Automatic High Beams and auto on-off features add convenience and safety by automatically adjusting the headlights based on ambient lighting conditions.
  • The fabric-trimmed seats feature embossed polygonal-design seat inserts, adding a unique and visually appealing element to the interior.
  • The 8-way power-adjustable front driver’s seat with lumbar support enhances comfort and customization for the driver’s seating position.
  • The 4-way adjustable front passenger seat with seatback pocket offers flexibility and practicality for passengers’ comfort and storage needs.
  • With All-Wheel Drive Integrated Management, drivers can have confidence in various road conditions, while the Multi-Information Display monitor provides essential vehicle data at a glance.

FUEL ECONOMY

All Hybrid SE models come equipped with standard all-wheel drive, ensuring optimal performance and traction in all driving conditions. This feature allows the vehicles to achieve an impressive EPA rating, with a fuel economy of 41 mpg in the city and 38 mpg on the highway. 

AVAILABLE PACKAGES

The Hybrid SE model has two package options available for additional features:

  • SE Grade Weather Package ($815)
    • Heated steering wheel
    • Heated front seats
    • Rain-sensing variable intermittent windshield wipers with de-icer function
  • SE Grade Convenience Package ($2,080)
    • Heated steering wheel
    • Heated front seats
    • Rain-sensing variable intermittent windshield wipers with de-icer function
    • Height-adjustable power liftgate with jam protection
    • Power tilt/slide moonroof with one-touch open/close
  • Prices for packages may vary by location. Please check with your local dealer for exact pricing.

COLORS

The 2023 Hybrid SE model offers customers four exterior color options at no additional cost.

  • A premium option is also available for those seeking a more distinctive look.
  • The exterior color choices include Cavalry Blue, Magnetic Gray Metallic, Midnight Black Metallic, and Silver Sky Metallic.
  • For an additional $425, customers can also opt for the elegant Wind Chill Pearl color.
  • On the interior front, the only available option is Black Fabric upholstery.
  • This streamlined approach allows for easy decision-making when configuring the vehicle’s appearance.

WHO THIS TRIM IS FOR

The 2023 RAV4 Hybrid SE is ideal for budget-conscious drivers who still want a vehicle with all the essential features. Despite its attractive price point, it does not skimp on the amenities that most drivers desire. This model prides itself on delivering efficiency and great value without sacrificing key components.

XSE

The 2023 Toyota RAV4 Hybrid XSE is an updated version of the SE, with additional features and enhancements designed to elevate the driving experience. With a focus on comfort and technology, this model offers an impressive array of amenities compared to its predecessor. The interior boasts premium materials and spacious seating, providing luxury and practicality for passengers. 

KEY FEATURES

The Hybrid XSE trim level showcases unique and enhanced features that set it apart from other models.

  • With 18-in. multi-spoke black sport alloy wheels and a two-tone exterior color, the XSE offers a distinct and stylish appearance.
  • Vertical LED accent lights and Bi-LED projector low- and high-beam headlights with LED accent lights contribute to the vehicle’s modern aesthetic.
  • It also includes Automatic High Beams and auto on/off functionality for added convenience.
  • The XSE boasts SofTex-trimmed seats, providing both comfort and durability.
  • The driver’s seat is 8-way power-adjustable with lumbar support, while the front passenger seat is 4-way adjustable with a seatback pocket for additional storage.
  • The vehicle has a 10.5-inch Toyota Audio Multimedia system featuring wireless Apple CarPlay & Android Auto integration for seamless connectivity.
  •  Hybrid XSE offers an All-Wheel Drive Integrated Management system and a Multi-Information Display monitor for enhanced control and visibility.

These upgrades make the Hybrid XSE an attractive option for those seeking style, comfort, advanced technology, and performance.

FUEL ECONOMY

The Hybrid XSE models all come equipped with standard all-wheel drive, ensuring optimal performance in various driving conditions. According to EPA ratings, these models deliver an impressive fuel efficiency of 41 mpg in city driving and 38 mpg on the highway. This makes them ideal for those seeking a balance between power and fuel economy.

AVAILABLE PACKAGES

The 2023 Toyota RAV4 Hybrid XSE offers four package options to customize your vehicle:

  • XSE Grade Weather Package ($375)
  • Heated steering wheel
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • XSE Grade Advanced Technology Package – Variation 1 ($2,965)
  • Heated steering wheel
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Power front driver’s seat with two-position memory function
  • Front and Rear Parking Assist with Automatic Braking
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging
  • 12.3-in. Digital Multi-Information Display
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • XSE Grade Advanced Technology Package – Variation 2 ($3,165)
  • Includes all features in Variation 1
  • Digital rearview mirror with HomeLink® universal transceiver
  • XSE Grade Advanced Technology Package – Variation 3 ($3,665)
  • Contains all features in Variation 2
  • Panoramic glass roof with front power tilt/slide moonroof

Prices may vary by location. Please consult your local Toyota dealer for exact pricing.

COLORS

The 2023 Toyota RAV4 Hybrid XSE is available with the following exterior color and interior options:

Exterior Colors:

  • Cavalry Blue with Midnight Black Metallic Roof (standard)
  • Magnetic Gray Metallic with Midnight Black Metallic Roof (Traditional)
  • Silver Sky Metallic with Midnight Black Metallic Roof (Traditional)
  • Wind Chill Pearl with Midnight Black Metallic Roof (premium option, +$425)

Interior:

  • Black Mixed Media (only option)

WHO THIS TRIM IS FOR

The RAV4 Hybrid XSE is an excellent option for drivers seeking additional features beyond the SE model but needs more time to commit to a fully loaded version. It strikes a perfect balance by offering enhanced features without breaking the bank. 

WOODLAND EDITION

The 2023 Toyota RAV4 Hybrid Woodland Edition expands the RAV4 lineup with its versatile and rugged design. This newest addition offers an attractive and affordable starting price, making it an appealing option for those seeking a fuel-efficient and capable SUV. Despite its low cost, the Woodland Edition is full of essential features and provides a well-rounded package for drivers.

PRICING

The RAV4 Hybrid Woodland Edition, with its unique design and advanced technology, is priced at an MSRP of $34,025. Regional prices may vary, so it’s best to check with your local dealership for accurate pricing. Moreover, the production of this model was limited to just 6,500 units, making it a rare find and potentially challenging to locate.

KEY FEATURES

  • The Hybrid Woodland Edition shares some unique features with TRD models, such as 18—in—6—6-spoke bronze-colored TRD flow-formed alloy wheels with black lug nuts.
  • The vehicle comes with rubberized floor mats to provide enhanced protection and durability for the interior flooring, making it suitable for outdoor adventures.
  • LED fog lights are included in the package, improving visibility during inclement weather or off-road driving conditions.
  • The Hybrid Woodland Edition boasts a TRD-tuned suspension with enhanced handling and off-road capability.

FUEL ECONOMY

The Hybrid Woodland Edition models have standard all-wheel drive, ensuring excellent traction and stability in various road conditions. Despite this feature, these models achieve the same EPA rating of 38 mpg city and 35 mpg highway as their counterparts. The Woodland Edition’s fuel efficiency is slightly lower than other Hybrid variants due to the additional equipment required for all-wheel drive.

AVAILABLE PACKAGES

Unfortunately, there are currently no packages for this specific vehicle trim level. There are still some accessories that you can consider to customize your vehicle to suit your needs and preferences better. These accessories could include floor mats, cargo organizers, roof racks, and more.

COLORS

The Hybrid Woodland Edition offers three sleek exterior color options: 

  • Cavalry Blue, Ice Cap, and Midnight Black Metallic.
  • On the inside, a versatile and stylish Black Fabric interior perfectly complements the exterior colors.
  • The Cavalry Blue option gives the vehicle a vibrant and adventurous look, perfect for those who love to stand out on the road.
  • With the Ice Cap color, you’ll enjoy a modern, sophisticated appearance that exudes elegance and refinement.

The Midnight Black Metallic exterior provides a sleek and polished finish for those seeking a classic and timeless look.

WHO THIS TRIM IS FOR

The hybrid SUV is ideal for individuals seeking a vehicle that prioritizes off-road performance. Boasting features reminiscent of TRD models, this vehicle introduces an array of exciting enhancements designed to elevate the driving experience. From increased ground clearance to specialized off-road tires, every aspect of the car has been meticulously crafted to excel in challenging terrain. 

PRIME

The 2023 Toyota RAV4 Prime can accommodate up to five passengers comfortably. With the back seat down, you’ll find 33.5 cubic feet of storage space in the rear, which expands to 69.8 cubic feet. This plug-in hybrid model has a 2.5L four-cylinder engine and an electric motor, delivering a combined output of 302 horsepower through a CVT and standard all-wheel drive. It offers an impressive 42 miles of all-electric driving range on a full charge, making it efficient for city commuting or short trips.

SE

The Prime SE serves as the foundation model in the lineup, delivering all the advantages of a plug-in hybrid powertrain. It’s engineered to provide optimal efficiency and emission reduction without inflating costs with unnecessary features. The focus is on maintaining an affordable price while offering essential technological and performance benefits.

PRICING

The manufacturer’s suggested retail price (MSRP) for the 2023 Toyota RAV4 Prime SE is $43,090. Remember that pricing can differ based on location, so verifying the actual cost with your nearby dealership is a good idea. 

KEY FEATURES

The Toyota RAV4 Prime SE comes loaded with unique features. Here are some highlights:

  • 18-inch black and machined alloy wheels, including spare
  • Bi-LED projector headlights with LED accent lights
  • Automatic High Beams that turn on/off automatically
  • Sporty fabric seats with red stitching and embossed inserts
  • Heated front seats
  • 8-way power adjustable driver’s seat with lumbar support
  • 4-way adjustable passenger seat with seatback pocket
  • Toyota Safety Sense 2.5+ safety features:
    • Pre-Collision System with Pedestrian Detection
    • Lane Departure Alert with Steering Assist
    • Lane Tracing Assist
    • Full-Speed Range Dynamic Radar Cruise Control
    • Road Sign Assist
  • All-wheel drive Integrated Management with display monitor

The RAV4 Prime SE combines sporty styling, comfort, and Toyota’s latest safety tech for a unique driving experience. Key upgrades like the alloy wheels, LED lights, heated seats, and Toyota Safety Sense make this a well-equipped compact SUV.

FUEL ECONOMY

All Prime SE models come with standard all-wheel drive, ensuring consistent performance in varying road conditions. The Environmental Protection Agency (EPA) has awarded these models an impressive fuel efficiency rating of 40 miles per gallon (mpg) in the city and 33 mpg on the highway, making them highly economical choices for urban and long-distance driving. With a 94 miles per gallon equivalent (MPGe) rating, the Prime SE demonstrates remarkable energy efficiency.

AVAILABLE PACKAGES

For Prime SE models, an extra package option is available: the Weather & Moonroof Package ($1,665).

This package includes a heated leather-trimmed steering wheel for comfort during cold weather.

Rear outboard passenger heated seating ensures that all passengers stay cozy and warm.

Rain-sensing variable intermittent windshield wipers with de-icer function improve visibility in inclement weather conditions.

The Power tilt-slide moonroof with a one-touch open-close feature allows for natural light and fresh air.

Prices for this package may vary by location, so it’s best to check with your local dealership.

COLORS

  • The Prime SE model offers five standard exterior color options and one premium option, Supersonic Red, for an additional $425.
  • Standard exterior colors include Blueprint, Ice Cap, Magnetic Gray Metallic, Midnight Black Metallic, and Silver Sky Metallic.
  • The interior of the Prime SE is available in black fabric only.
  • The premium Supersonic Red color option adds a bold and vibrant touch to the exterior design.

Customers can choose between the standard colors at no extra cost or opt for the premium Supersonic Red for an added fee.

WHO THIS TRIM IS FOR

The RAV4 Prime SE is the most affordable plug-in hybrid option for drivers seeking an efficient and environmentally friendly vehicle. This model doesn’t skimp on comfort or technology features despite its lower price. The interior boasts ample space for passengers and cargo while offering a modern design and high-quality materials.

XSE

The 2023 Toyota RAV4 Prime XSE represents the pinnacle of the plug-in hybrid lineup, offering a comprehensive array of top-of-the-line features and equipment. This trim level is designed to cater to customers seeking the highest level of luxury, performance, and technology in a hybrid SUV.

PRICING

The Prime XSE’s initial cost is $46,960, serving as a noteworthy starting point for prospective buyers. It’s important to note that pricing may differ based on geographical location, so it’s advisable to consult with nearby dealerships for precise details. Tax, fees, and available incentives can also impact the final price.

KEY FEATURES

  • The Toyota Prime XSE has stylish 19-inch black and machined alloy wheels, including a temporary spare.
  • Advanced LED lighting system with bi-LED projector high and low beams, LED accent lights, and automatic high beams for visibility
  • Vertical LED accent lights add style.
  • Power liftgate with jam protection for easy cargo access
  • Sporty SofTex synthetic leather seats with red stitching and fabric inserts
  • Heated front seats for cold-weather comfort
  • 8-way power adjustable driver’s seat with lumbar support and seatback pocket
  • 4-way adjustable front passenger seat with seatback pocket
  • Toyota Safety Sense 2.5+ system:
    • Pre-Collision System with Pedestrian Detection
    • Lane Departure Alert with Steering Assist
    • Lane Tracing Assist
    • Full-Speed Range Dynamic Radar Cruise Control
    • Road Sign Assist
  • All-wheel drive with integrated management and multi-information display

The Prime XSE is well-equipped with advanced lighting, seating, safety, and all-wheel drive features to provide a comfortable, safe, and sporty driving experience. The Toyota safety system enhances driver awareness and road safety.

FUEL ECONOMY

All Prime XSE models have standard all-wheel drive, offering consistent EPA ratings. Whether in the city or highway driving, these models achieve an impressive 40 and 36 mpg, respectively. They boast a highly efficient rating of 94 MPGe, making them eco-friendly options for environmentally conscious drivers. 

AVAILABLE PACKAGES

Add these packages to customize the Prime XSE:

  • Rear Outboard Heated Seating Package ($815)
  • Heated leather steering wheel
  • Rain-sensing windshield wipers with de-icer
  • Rear heated seats
  • Premium Package ($2,960)
  • Heated leather steering wheel
  • Rain-sensing windshield wipers with de-icer
  • 10-inch Head-Up Display with speedometer, navigation, and Hybrid System Indicator
  • 6.6 kW onboard charger
  • Panoramic glass roof with power tilt/slide moonroof
  • 360-degree camera system
  • SofTex seats with red accents and stitching
  • Heated and ventilated front seats
  • Heated rear seats
  • 8-way power driver’s seat with memory
  • 4-way power front passenger seat with seatback pocket
  • Digital rearview mirror with HomeLink
  • Intelligent key access on all doors
  • 120V/1500W AC power outlet in the cargo area
  • Power height adjustable liftgate
  • Front and rear parking assist with automatic braking

Prices vary by location.

COLORS

The 2023 Toyota GR86 comes in 3 standard exterior color options or 2 premium color options. All options have a Midnight Black Metallic roof:

Standard Colors:

  • Blueprint
  • Magnetic Gray Metallic
  • Silver Sky Metallic

Premium Colors (+$425):

  • Supersonic Red
  • Wind Chill Pearl

There are 2 interior color options:

  • Black Mixed Media (not available with Premium Package)
  • Black SofTex® (only available with Weather Package and Premium Package)

WHO THIS TRIM IS FOR

The 2023 Toyota RAV4 Prime XSE is the ultimate choice for drivers seeking a cutting-edge plug-in hybrid SUV. It offers a perfect combination of advanced technology, premium features, and exceptional performance. Its sleek design, powerful 2.5-liter four-cylinder engine, and electric motors deliver an impressive 302 horsepower.

TIPS FOR CHOOSING YOUR TRIM LEVEL

When choosing the right trim level for your budget, it’s essential to consider each option’s value. While heated seats may be necessary for some, others might prioritize advanced safety features or a premium sound system. Understanding which elements are non-negotiable for you can help narrow down the trim options and ensure you maximize your investment.

Color and material choices can significantly impact the overall satisfaction with your vehicle. For some, the exterior color may be a critical factor in their decision-making process, while others place more importance on interior aesthetics and comfort. By carefully considering these details and taking the time to test drive different trim levels, you can make an informed decision that aligns with your preferences and lifestyle. The goal is to balance affordability and having all the elements that enhance your driving experience.

Making a well-informed choice about trim levels goes beyond just staying within budget; it’s about selecting options that genuinely cater to your needs and personal style. Whether you favor practicality or luxury features, finding the right balance will ensure that your next SUV fits into your financial plan and fulfills your desires for comfort and functionality.

FAQs OF TOYOTA 2023 RAV4 TRIMS AND CONFIGURATIONS

Which RAV4 is top of the line?

The top-of-the-line RAV4 trim for gas-powered models is the Limited. For hybrid capability, Hybrid Limited is the best choice. If you’re considering plug-in hybrid options, the Prime XSE is the top trim.

Which RAV4 model is best to buy?

It depends on your budget and needs. If you prioritize affordability, the lower trim levels would be suitable. However, if you value additional features and are willing to spend more, the higher trims may be worth considering. Use a comparison tool to weigh the options and make an informed decision based on your preferences and budget.

Is there a luxury RAV4?

The RAV4 isn’t considered a luxury SUV, but the Limited trim level offers high-end materials and luxury-focused features. If you want something more upscale, consider exploring other options in the Toyota lineup.